HBO MAX officially picked up the price and took effect immediately.

Warner Bros. Discovery has officially announced that it will increase the monthly fee of HBO MAX, which is the first time since it was launched more than two years ago.

The price increase will take effect immediately. Starting from January 12, the monthly subscription price of the new HBO MAX without advertising in the United States will rise from $ 14.99 to $ 15.99 (plus applicable taxes). The new price has risen by nearly 7%, and the existing HBO MAX bookkeeper will notice that their monthly fees will increase to $ 15.99 per month, and the next billing cycle on February 11, 2023 will take effect.

In a statement, the parent company explained that “the price increase of $ 1 will enable us to continue to invest, provide more cultural definition programs, and improve the customer experience of all our users.” This price increase is Warner’s increase is Warner. Brothers Exploring Channel and Warner Media’s merger is part of the many changes. In addition to the price increase, the company just announced the deletion of several fans’ favorite programs on the streaming media last month, including “Western World” and “Wolf Come”, so that they can freely authorize them to be free to third parties to third parties to third parties , Advertising-Supported streaming media TV partners.

In the past, JB Perrette, president and CEO of global streaming media and game, said that the price increase is not surprising. [HBO MAX] We actually have some pricing advantages in terms of service. We may move north to today’s price level. “

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